Phone Number of
Iceberg is
+39 40176 00089 .
Iceberg is an Italian luxury fashion brand known for its vibrant, fashion-forward sportswear and pop art-inspired designs. Founded in 1974 by Silvano Gerani and Giuliana Marchini, it's part of the Gilmar Group and produces clothing for men, women, and children, along with accessories, fragrances, and eyewear. Iceberg is recognized for its bold, colorful designs and its ability to blend high-end fashion with casual, sporty styles.
Here's a more detailed look at the brand:
Founding and History:
Iceberg was established in 1974 by Silvano Gerani and Giuliana Marchini, starting as a knitwear specialist.
Style and Design:
The brand is known for its dynamic and fashion-forward vision, incorporating a fresh American Pop Art slant into its designs.
Product Range:
Iceberg produces a full range of apparel for men and women, including prêt-à-porter, sportswear, and accessories.
Expansion:
Over time, the brand has expanded into leatherwear, jeans, eyewear, fragrances, and childrenswear.
Creative Direction:
Paolo Gerani, son of the founders, is the creative director and manager of the brand, according to Wikipedia.
Global Presence:
The brand has expanded its reach with boutiques and showrooms in Milan and New York.
Brand Identity:
Iceberg's identity is characterized by bold contrasts and a cool attitude, according to the brand's Instagram page.
Founding and Establishment
Iceberg, the Italian luxury fashion house, was founded in 1974 by Silvano Gerani and Giuliana Marchini. They established it as part of the Gilmar Group, which they had previously founded in 1962. Iceberg initially focused on knitwear and later expanded into leatherwear and jeans, becoming known for its bold, pop art-inspired designs.
Here's a more detailed breakdown:
Founding: Silvano Gerani and Giuliana Marchini established Iceberg in 1974.
Part of Gilmar Group: The brand is part of the Gilmar Group, a company that was founded by the same couple in 1962.
Early Focus: Iceberg initially specialized in knitwear, quickly gaining recognition for its unique and vibrant designs.
Expansion: The brand later expanded its offerings to include leatherwear, jeans (later branded as ICE ICEBERG), and accessories.
Pop Art Influence: Iceberg's designs often incorporated pop art elements, particularly inspired by Andy Warhol.
First Boutique: The first Iceberg boutique opened in Milan in 1989.
Creative Director: Paolo Gerani, son of the founders, was appointed as the creative director in 2000.
Popularity
The Brand Iceberg: The Importance of Brand InfluencersIceberg is a Milan-based Italian fashion brand, known for its sportswear-inspired designs, particularly its knitwear and denim collections. The brand gained popularity for its use of cartoon characters and pop art imagery on clothing, a distinctive style that helped it stand out in the 1980s and 90s. While it experienced a period of decline, Iceberg has seen a resurgence in recent years, with a focus on bringing back its historic Iceberg Jeans line and introducing new collections.
Here's a more detailed look at Iceberg's popularity:
Early Success and Distinctive Style:
Iceberg was founded in 1974 by Silvano Gerani and Giuliana Marchini, initially focusing on knitwear.
They were early adopters of the "fashionable sportswear" concept.
The brand became known for its use of bold, pop art-inspired graphics, often featuring cartoon characters.
Celebrity endorsements and high-profile advertising campaigns helped solidify its image.
Resurgence and Modernization:
In recent years, Iceberg has been working on a comeback, relaunching its Iceberg Jeans line and introducing new collections.
Creative director James Long is leading the charge in revitalizing the brand's denim line.
The brand's anniversary collection and continued collaborations with artists and designers contribute to its contemporary relevance.
Factors Contributing to Popularity:
Unique Visual Identity:
The use of cartoon characters and pop art imagery has been a key differentiator and a major factor in its popularity.
Celebrity Endorsements:
The brand has been worn by a range of celebrities, from Pamela Anderson and Paris Hilton to Lil' Kim and Lil' Flip, which helped boost its visibility.
Impactful Advertising Campaigns:
Iceberg's advertising campaigns, often featuring well-known personalities, have played a significant role in shaping its image.
Adaptation and Evolution:
The brand's ability to adapt to changing fashion trends and introduce new collections while maintaining its core identity has been crucial for its longevity.
Current Position
Iceberg, the Italian luxury fashion brand, is currently positioned as a high-end ready-to-wear label with a focus on vibrant, playful designs. The brand is celebrating its 50th anniversary and is known for its use of cartoon characters, pop culture references, and contrasting patterns. Iceberg's current position is within the realm of streetwear-inspired high fashion, blending sportswear elements with luxury aesthetics.
Iceberg Address
The address of Iceberg is San Giovanni in Marignano, Emilia-Romagna, Italy.
Iceberg Email Address
The email address of Iceberg is
support@iceberg.com.
Iceberg Website
The Website of Iceberg is
www.iceberg.com.
Iceberg contact person
The contact person of Iceberg is Support Team.
Iceberg Customer Support Service Phone Number
The customer support phone number of Iceberg is
+39 40176 00089 (Click phone number to call).
The postal and
official address, email address and
phone number (
helpline) of
Iceberg Service Center and
Iceberg customer service phone number is given below. The
helpline of Iceberg customer service phone number may or may not be
toll free.
Click Here To View Iceberg Customer Service Phone Numbers